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Coercion: Why We Listen to What They Say Douglas Rushkoff

Coercion: Why We Listen to What They Say

Douglas Rushkoff

Published
ISBN : 9781573228299
Paperback
304 pages
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 About the Book 

Noted media pundit and author of Playing the FutureDouglas Rushkoff gives a devastating critique of the influence techniques behind our culture of rampant consumerism. With a skilled analysis of how experts in the fields of marketing, advertising,MoreNoted media pundit and author of Playing the Future Douglas Rushkoff gives a devastating critique of the influence techniques behind our culture of rampant consumerism. With a skilled analysis of how experts in the fields of marketing, advertising, retail atmospherics, and hand-selling attempt to take away our ability to make rational decisions, Rushkoff delivers a bracing account of media ecology today, consumerism in America, and why we buy what we buy, helping us recognize when were being treated like consumers instead of human beings.